Privacy Policy

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Effective Date: 2024-12-05

Last Updated: 2024-12-05

This Privacy Policy explains how Amid Bliss (“we,” “us,” or “our”) collects, uses, discloses, and safeguards your personal information when you visit our website https://www.amidbliss.ca/ (the “Site”) or otherwise interact with us. We are committed to respecting and protecting the privacy rights of all visitors, customers, and users of our services. We operate under the laws of Ontario, Canada, and strive to be compliant with the EU’s General Data Protection Regulation (“GDPR”) to offer privacy protection to all visitors, regardless of their location.

If you have any questions about this Privacy Policy or our data practices, please contact us at:

1. Scope of This Policy

This Privacy Policy applies to personal information collected through our Site, including but not limited to information gathered via forms, cookies, analytics tools, chat features, and other technologies. By accessing or using our Site, you agree to the terms of this Privacy Policy. If you do not agree, please refrain from using our Site.

2. Information We Collect

a. Personal Information You Provide
We may collect personal information when you voluntarily provide it to us, for example when you:

  • Submit a contact or inquiry form, providing your business information such as your business name, website URL, and other details necessary for us to respond to your request.
  • Use our chat feature to communicate with us. If you choose to provide your name, email address, or other identifying details, we will collect that information.

b. Information Collected Automatically
When you visit our Site, certain information may be collected automatically, including:

  • Device and Browser Data: IP address, browser type, operating system, and referring URLs.
  • Usage Data: Pages viewed, time spent on pages, links clicked, and general usage patterns.

c. Cookies and Similar Technologies
We use cookies and similar tracking technologies to:

  • Analyze website traffic and user behavior via Google Analytics, which may collect demographic information such as gender or interests to help us better understand our audience.
  • Support marketing efforts, enabling us to measure the effectiveness of our campaigns.
  • Ensure our chat feature works seamlessly across different pages, allowing for consistent communication during a browsing session.

For more details, please see the “Cookies & Consent” section below.

d. Third-Party Integrations
We use HubSpot to manage contacts and customer interactions. When you submit a form or engage with our chat feature, HubSpot may create or update a contact profile with the information you provide. HubSpot helps us store, organize, and analyze data about our customers and site visitors.

3. Legal Basis for Processing (GDPR Visitors)

For individuals visiting from the European Economic Area, United Kingdom, or Switzerland, our legal bases for processing your personal information may include:

  • Consent: Where required by law, we rely on your consent to place certain cookies or send marketing communications.
  • Legitimate Interests: We process certain data (e.g., basic analytics, site functionality) to operate and improve our Site and respond to inquiries.
  • Contractual Necessity: Processing personal information that you voluntarily provide (e.g., via forms) to fulfill your requests or communicate with you.
4. How We Use Your Information

We may use the information we collect to:

  • Provide and maintain our Site and services.
  • Respond to your inquiries, including those sent via contact forms or our chat feature.
  • Analyze user behavior and improve our Site’s performance, user experience, and marketing efforts.
  • Comply with legal obligations and enforce our policies.
5. Cookies & Consent Management

a. Types of Cookies Used

  • Essential Cookies: Necessary for the proper functioning of the Site and chat features.
  • Analytics Cookies (e.g., Google Analytics): Help us understand traffic, usage patterns, and demographic data.
  • Marketing Cookies: Help us measure the effectiveness of advertising campaigns and promotions.

b. Your Cookie Choices
When you visit our Site, you will see a cookie banner. You can:

  • Accept All: Consents to the use of all categories of cookies.
  • Reject All: Only essential cookies will be placed, and analytics/marketing cookies are disabled.
  • Customize: Allows you to selectively choose which cookies to enable or disable.

You can also manage cookies through your browser settings at any time. However, disabling certain cookies may affect site functionality.

6. Data Retention

We retain personal data for as long as necessary to fulfill the purposes outlined in this Privacy Policy unless a longer retention period is required or permitted by law. Google Analytics data is retained according to Google’s standard retention periods, and HubSpot contact information is maintained as long as it remains relevant for our ongoing relationship or interactions with you.

7. Disclosure of Information

We do not sell personal information. We may share your information with:

  • Service Providers: Trusted third parties (such as HubSpot and Google Analytics) who assist us in operating the Site and providing services.
  • Legal Compliance: If required by law or to protect our rights, we may disclose personal information as necessary to comply with legal obligations, enforce our policies, or respond to legal requests.
8. Your Rights

Depending on your location and applicable law (including GDPR), you may have rights regarding your personal information, such as:

  • Access: Request a copy of personal data we hold about you.
  • Rectification: Ask us to correct inaccurate data.
  • Erasure (Right to be Forgotten): Request deletion of your personal data when it’s no longer needed or if processing is unlawful.
  • Restriction & Objection: Request that we restrict or cease certain data processing activities.
  • Data Portability: Receive personal data you provided in a structured, commonly used, and machine-readable format.
  • Withdraw Consent: If we rely on consent, you can withdraw it at any time without affecting the lawfulness of processing before withdrawal.

To exercise these rights, please contact us at brady@amidbliss.ca.

9. International Visitors

While we operate under Ontario, Canada law, we seek to provide data protection that meets or exceeds GDPR standards for all visitors. By using our Site, you acknowledge that your information may be transferred and stored outside your country of residence, including in jurisdictions that may have different data protection rules.

10. Children’s Data

Our services are intended for individuals aged 18 and older. We do not knowingly collect personal information from individuals under the age of 18. If you believe we have collected data from a minor, please contact us so we can promptly delete it.

11. Security Measures

We implement appropriate technical and organizational measures to protect personal data from loss, misuse, unauthorized access, disclosure, alteration, or destruction. However, no data transmission or storage system can be guaranteed to be 100% secure.

12. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our data practices. Any changes will be posted on this page with a revised “Last Updated” date. We encourage you to review this Policy periodically to stay informed about how we protect your information.

Call Us

905-926-1418

Email Us

brady@amidbliss.ca